Jonathan Ronzio

Jonathan's entrepreneurial journey @ 0:00

Jonathan describes his early entrepreneurial experiences, from lemonade stands and landscaping as a child, to a video production company in high school and college, to an adventure media agency focused on outdoor content and storytelling. He discusses how these experiences and skills eventually led him to co-found the software company Trainual with his brother Chris.

The origin and evolution of Trainual @ 8:22

The Trainual software product originated from Chris's consulting business, where he had built a basic tool to help clients structure SOPs and onboarding. As the tool gained traction outside of just their clients, Jonathan and Chris decided to turn it into a scalable SaaS business. Jonathan discusses how his experience in adventure media and storytelling allowed him to bring a unique perspective to marketing and branding Trainual.

The importance of documentation and training for growing businesses @ 33:15

Jonathan explains how Trainual helps businesses, typically those with 10+ employees, address challenges around tribal knowledge, onboarding, high turnover, and the need to standardize and scale processes as a company grows. He emphasizes how effective documentation and training can also support a strong company culture.

Advice for entrepreneurs on building structure and processes @ 36:35

Gabriel shares his own experience building out the Latino Founders nonprofit, highlighting the importance of establishing policies, procedures, and onboarding early on, even if it's not the most urgent priority. Jonathan reinforces this, noting that while it's okay to be reactive at first, proactively building documentation and training becomes critical as a business scales in complexity.

Recap and next steps @ 50:38

Gabriel and Jonathan wrap up the conversation by encouraging listeners to reach out to Jonathan and Trainual for help with their documentation and training needs. Gabriel also reiterates the importance of staying true to an organization's mission and culture, even as it grows.