Corey's entrepreneurial journey @ 0:00

Corey discusses his early interest in entrepreneurship, starting with business classes in high school. He was drawn to the marketing and product development aspects of business, rather than the financial side. Corey eventually transitioned from an employee to the owner of a digital marketing agency, learning valuable lessons about the realities of running a business along the way.

Importance of adaptability and decision-making @ 5:29

Corey and Gabriel emphasize the need for business owners to be adaptable and make decisions quickly, rather than getting bogged down in lengthy processes. They discuss the challenges of balancing revenue and profit, and the importance of tracking key performance indicators (KPIs) to understand what's working and what's not.

Corey's book on digital marketing @ 10:46

Corey discusses his book, "The Digital Marketing Success Plan," which provides a framework for developing an effective digital marketing strategy. He explains how the book aims to help businesses understand the evolving landscape of digital marketing, including the shift away from a pure focus on keywords towards a more contextual, AI-driven approach.

The future of digital marketing and AI @ 40:18

Corey and Gabriel discuss the growing role of AI in digital marketing, including the decline of traditional Google search and the rise of AI-powered search engines and assistants. They explore the potential for businesses to create specialized AI-powered "hubs" to serve their customers and clients more effectively.

Corey's services and how to connect @ 46:55

Corey outlines the services offered by his agency, Voltage, which focuses on search marketing and website development. He highlights the agency's experience working with healthcare-focused organizations and service-based businesses. Corey provides information on how to connect with him and access his book, "The Digital Marketing Success Plan."